As the marketing manager of Big Wheel Motors,you notice an increased demand for "green" cars that use less fossil fuel and emit fewer pollutants.The key focus of the consumers who desire these cars is the ________.

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Concerns about the natural world influence marketers as they make decisions about how and where products are manufactured. For example, energy companies such as Chevron are investing billions to identify and develop more environmentally safe energy.

As the Marketing Manager of Big Wheel Motors,you Notice an Increased