Which of the following is true of buttons?
A) They are more expensive than banners.
B) They are the most common unit of Web advertising.
C) They typically refer to a variety of ads that play between pages on a Web site.
D) They are not typically linked to the advertiser's landing page.
E) They take up lesser space than banners.

Question

Quizplus · Accepted Answer

Similar to banners are buttons, small versions of the banner that often look like an icon and usually provide a link to an advertiser's landing page, a marketing tool that leads people into the purchasing or relationship-building process. Because buttons take up less space than banners, they also cost less.

Which of the Following Is True of Buttons