An advertisers plans to buy TV commercial time during a home improvement program on a local TV station.The show has a rating of 20 and it reaches 10,000 people in the primary target audience.A 30-second spot costs $700.What is the cost per rating point of the show?
A) $10
B) $20
C) $35
D) $50
E) $65
Correct Answer:
Verified
Q64: The owner of a retail store that
Q65: If an advertiser wants the lowest rate
Q66: After commercial spots run,the TV station returns
Q67: Which of the following is true of
Q68: _ identifies the average number of people
Q70: In radio advertising,a(n)_ guarantees a certain percentage
Q71: _ refer(s)to free advertising time an advertiser
Q72: Identify the correct statement regarding radio programming.
A)
Q73: Radio stations base the rates they charge
Q74: A local car dealership agreed to pay
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents