Ads for Lloyd and Reid Insurance feature an umbrella representing the insurance cover provided by the company.This image was chosen because it would be readily understood in most countries despite differences in language and culture.In this example,the umbrella can be called a(n):
A) icon.
B) logotype.
C) seal.
D) hook.
E) kicker.

Question

Quizplus · Accepted Answer

An icon, a visual image representing some idea or thing, can have a meaning that cuts across national boundaries and reflects the tastes and attitudes of a group of cultures.

Ads for Lloyd and Reid Insurance Feature an Umbrella Representing