A(n)_____ refer(s)to a detailed description of a brand's current marketing position.

Name: A(n)_____ refer(s)to a detailed description of a brand's current marketing position.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The second part of a marketing plan is the situation analysis, a detailed description of the brand's current marketing situation. Most situation analyses will include a description of the brand's history, market share, growth, profitability, promotional expenditures, key competitors, and so on.

A(n)_____ Refer(s)to a Detailed Description of a Brand's Current Marketing