Which of the following types of marketing communication is similar to taking the store to the customer?
A) Network marketing
B) Direct marketing
C) Public relations
D) Viral marketing
E) Sales promotions

Question

Quizplus · Accepted Answer

Direct marketing is like taking the store to the customer. A mail-order house that communicates directly with consumers through ads and catalogs is one type of company engaged in direct marketing.

Which of the Following Types of Marketing Communication Is Similar