Simon Bates,a market analyst,believes that advertising sometimes causes prices of products to increase which,in turn,affect consumer demand adversely.In this instance,Bates is focusing on the _____ role of advertising.

Question

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Controversies swirl around the whole field of advertising. Some focus on advertising's economic role. For example, how does advertising affect the value of products? Does it cause higher prices? Does it promote competition or discourage it? How does advertising affect overall consumer demand? What effect does it have on consumer choice and on the overall business cycle?

Simon Bates,a Market Analyst,believes That Advertising Sometimes Causes Prices of Products