Mixed bundling:
A) is the practice of selling several products together as a package.
B) is the practice of selling the same good to different types of consumers at different prices.
C) is the practice of selling several products together as a package while also offering those products for sale individually.
D) is the practice of selling goods in bulk at a reduced per unit price.

Question

Quizplus · Accepted Answer

Mixed bundling involves offering several products together as a package while also offering the option to purchase those products individually. This can provide consumers with added value while also allowing them to choose which products they want to buy. It differs from pure bundling (selling products only as a package) and from unbundling (selling products only individually).

Mixed Bundling