The management of activities to improve the value received by the customer and the competitiveness of the organization is:
A)Cost driver analysis.
B)Customer profitability analysis.
C)Activity-based management.
D)Performance measurement.
E)Activity analysis.

Question

Quizplus · Accepted Answer

Activity-based management is a strategy used by organizations to improve the value received by customers and increase organizational competitiveness by managing and optimizing various business activities. This involves analyzing the cost and performance of each activity to identify opportunities for improvement and cost reduction while maintaining or enhancing customer satisfaction.

The Management of Activities to Improve the Value Received by the Customer