General corporate sales expenditures are:
A)Customer unit-level costs.
B)Customer batch-level costs.
C)Customer-sustaining costs.
D)Distribution-channel costs.
E)Sales-sustaining costs.

Question

Quizplus · Accepted Answer

General corporate sales expenditures are typically sales-sustaining costs, which are costs incurred to keep the salesforce up and running, such as salaries, commissions, travel expenses, training costs, and advertising. These costs are necessary to generate revenue and maintain relationships with customers, but they are not directly tied to specific customer units or batches. Therefore, options A, B, C, and D are not appropriate choices.

General Corporate Sales Expenditures Are