Which of the following is the best example of a performance goal?
A) To increase the number of cold calls from 10 per month to 12 per month
B) To make more sales calls using the telephone
C) To increase the amount of sales revenue by 10 percent
D) To increase the number of sales made relative to the number of sales calls made
E) To increase the number of customer accounts relative to the number of cold calls made

Question

Quizplus · Accepted Answer

A performance goal should be specific and measurable. Option A is specific but not measurable as it does not give a clear target for improvement. Option B is not specific enough as it does not mention a target number of calls to be made. Option D and E are not specific and measurable as they do not provide a clear target or criteria for improvement. Option C is specific (10% increase in sales revenue) and measurable (based on sales revenue figures).

Which of the Following Is the Best Example of a Performance