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Wallace Represents a Manufacturer of Hearing Aids

Question 44

Multiple Choice

Wallace represents a manufacturer of hearing aids.Lisa,an audiologist to whom Wallace sold one of his company's new Max-Ear 2001,is so pleased with its performance,that she has written a testimonial and listed some other audiologists who Wallace may approach.This is an example of the _____ method used in prospecting.


A) endless-chain
B) spotter
C) insight selling
D) cold call
E) data mining

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