Prior to the 1930s,diamond engagement rings did not enjoy much significance in the United States.However,persistent promotions by diamond companies such as associating diamond as symbolic of the "forever" element in marriage,diamond engagement rings have now become the norm,so much so that now,it has become a cultural requirement.Which of the following accounts for the cultural significance gained by diamond engagement rings?

Question

Quizplus · Accepted Answer

The cultural significance gained by diamond engagement rings can be attributed to meaning transference, which is the process by which a product acquires meaning beyond its functional attributes. In this case, diamond companies associated diamonds with the "forever" element in marriage, creating a symbolic meaning that has now become a cultural requirement.

Prior to the 1930s,diamond Engagement Rings Did Not Enjoy Much