A marketing specialist needed to find a new way of marketing the company's main product to clients.While watching a movie one evening, the marketing specialist saw a scene that gave her inspiration for a new marketing plan.According to the creative process model, the next stage in the creative process after inspiration is:
A)preparation.
B)incubation.
C)verification.
D)insight.
E)morphological analysis.

Question

Quizplus · Accepted Answer

After inspiration, the next stage in the creative process model is verification. This stage involves evaluating the feasibility, workability, and potential success of the idea inspired by the insight or inspiration phase.

A Marketing Specialist Needed to Find a New Way of Marketing