The marketing era is defined by a shift in focus from products and sales to satisfying a consumer's needs.

Name: The marketing era is defined by a shift in focus from products and sales to satisfying a consumer's needs.
Brand: Quizplus
Rating: 4.8 (33 reviews)

Question

Quizplus · Accepted Answer

The marketing era, which emerged in the 1950s, is characterized by businesses shifting their focus towards understanding and satisfying the needs and wants of consumers, rather than primarily focusing on the production and selling of products.

The Marketing Era Is Defined by a Shift in Focus