The most obvious distinction between not-for-profit and for-profit organizations is:
A)not for-profit organizations have more exact marketing goals.
B)not-for-profit organizations have a different view of what constitutes the bottom line.
C)customers of not-for-profit organizations have more control.
D)not-for-profit organizations market services not goods.

Question

Quizplus · Accepted Answer

Not-for-profit organizations prioritize their mission and social impact over profits, while for-profit organizations focus on maximizing profits for their shareholders. Therefore, the two types of organizations have different views of what constitutes the bottom line.

The Most Obvious Distinction Between Not-For-Profit and For-Profit Organizations Is