Baier Oil Co.encourages consumers to reduce oil consumption by engaging in environmentally friendly commuting through its promotional campaigns.It also provides tips for people to employ green commuting.These measures employed by the company to reduce the demand for oil shows that they are engaging in:

Question

Quizplus · Accepted Answer

Demarketing refers to efforts made by a company to reduce demand for its products, often for environmental or social reasons. In this case, Baier Oil Co. is trying to reduce oil consumption through its campaigns.