It was not until the introduction of the Chevrolet Nova in Mexico that marketers realized "no va" in Spanish means "won't go." This linguistic error demonstrates how Chevrolet overlooked cultural differences in its product introduction.

Question

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The statement correctly points out that Chevrolet's failure to consider cultural differences led to the linguistic error of using "Nova" in Mexico, where "no va" means "won't go."

It Was Not Until the Introduction of the Chevrolet Nova