In the process of market segmentation,once the market potential of the segments has been estimated,the next step is to:
A) develop a marketing mix.
B) develop a relevant profile for each segment.
C) forecast probable market share.
D) seek strategies to enter the market.
Correct Answer:
Verified
Q42: Segmentation by benefits sought is a product-related
Q54: The most common method of market segmentation
Q57: Psychographic segmentation divides a population into groups
Q75: The latest ad of Crest toothpaste says
Q93: Psychographic segmentation is not an exact science.
Q109: June knows that the students who patronize
Q151: There are many tools available to a
Q152: The 80/20 principle states that:
A)market segmentation succeeds
Q153: An urban area that includes two or
Q157: Which of the following is not one
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents