A multinational company enters a new geographical location,considered an emerging market,with its established product line: laptops and tablets.Which of the following would NOT serve as a good strategic move to enhance profits?
A) Creating a sales plan that aims to enhance initial sales and market share with low prices based on high operational costs
B) Devising a marketing plan that aims at different customer segments with attractive advertisements and offers on products
C) Implementing a diversification plan that aims at adding smartphones to the existing line of products
D) Charting an acquisition plan that aims at acquiring small-scale companies looking for funding and with a similar product lineup
E) Establishing a distribution plan that aims at setting up more supply outlets than any other rivals in the location

Question

Quizplus · Accepted Answer

Creating a sales plan with low prices based on high operational costs may result in short-term gains, but it is not a sustainable strategy for enhancing profits in the long run. It is important to maintain a balance between pricing and operational costs to ensure profitability.

A Multinational Company Enters a New Geographical Location,considered an Emerging