Which of the following entities is responsible for all phases of a development project,including screening decisions,developing product specifications,and coordinating product testing?
A)Brand extension team
B)Business analysis task force
C)Category management committee
D)New-product department

Question

Quizplus · Accepted Answer

The new-product department is responsible for all phases of a development project, including screening decisions, developing product specifications, and coordinating product testing. The other options (brand extension team, business analysis task force, category management committee) may have involvement in certain aspects of a development project, but they are not typically responsible for all phases.

Which of the Following Entities Is Responsible for All Phases