A company is said to have what type of strategic fit when businesses can perform better together than apart because of potential cost savings in sharing the same warehouse facilities or using many of the same wholesale distributors and retail dealers to access customers?
A) A strategic fit in sales and marketing activities.
B) A strategic fit in customer service activities.
C) A distribution-related strategic fit.
D) A manufacturing-related strategic fit.
E) A strategic fit in R&D and technology activities.
Correct Answer:
Verified
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