The primary strategic options for entering foreign markets,depends on the firm's wherewithal to:
A) rely on strategic alliances or joint ventures with foreign companies.
B) maintain a national (one-country)production base and exporting goods to foreign markets.
C) adopt a licensing approach with foreign firms to produce and distribute one's products or to use the company's technology.
D) employ a franchising strategy.
E) All of these.

Question

Quizplus · Accepted Answer

The best strategic approach for entering foreign markets depends on a variety of factors unique to each company, including financial resources, market demand, and available partnerships. Utilizing all of the options listed above (strategic alliances, exporting, licensing, franchising) can help a company to diversify its international activities and build a global network of partnerships and customers. Therefore, the best choice is E, which encompasses all of the options available.

The Primary Strategic Options for Entering Foreign Markets,depends on the Firm's