Cross-Border Alliances Between Domestic and Foreign Firms Are More Effective

Cross-border alliances between domestic and foreign firms are more effective in:

A) building multiple profit sanctuaries than in forging a mutually supportive global strategy.
B) reducing supply chain costs than in reducing distribution costs.
C) helping establish a new beachhead of opportunity rather than in achieving and sustaining global market leadership.
D) helping the partners pursue a multidomestic strategy as compared to a global strategy.
E) helping the partners pursue a global strategy as compared to a multidomestic strategy.