A company's value chain consists of two broad categories of activities:
A) consists of the primary activities that it performs in seeking to deliver value to shareholders in the form of higher dividends and a higher stock price.
B) depicts the internally performed activities associated with creating and enhancing the company's competitive assets.
C) consists of two broad categories of activities: the primary activities that create customer value and the requisite support activities that facilitate and enhance the performance of the primary activities.
D) concerns the basic process the company goes through in performing R&D and developing new products.
E) consists of the series of steps a company goes through to develop a new product,get it produced and distributed into the marketplace,and then start collecting revenues and earning a profit.

Question

Quizplus · Accepted Answer

Option C accurately describes the two broad categories of activities in a company's value chain - primary activities that create customer value and support activities that facilitate these primary activities. This is the widely accepted definition of a company's value chain. Option A only focuses on the value created for shareholders, which is not the complete picture, and Option B is too vague in its description. Option D and E are only focused on specific parts of the value chain, not the whole picture.

A Company's Value Chain Consists of Two Broad Categories of Activities