John works for an ice-cream manufacturer.His department focuses on keeping the finished products fresh as well as ensuring that they reach the retailers on time as the products are highly perishable.In addition,his department decides on which flavors of ice-creams should be sent to which retailers in various trade areas.John is most likely involved with:

Question

Quizplus · Accepted Answer

Downstream management involves managing the flow of goods and services from the company to the end customer. In this scenario, John's department focuses on ensuring that the finished ice cream products reach the retailers on time and in good condition, which is part of downstream management. Additionally, his department also decides on which flavors of ice cream should be sent to which retailers in various trade areas, which further emphasizes that his role is related to downstream management. None of the other options (reverse management, horizontal integration, and backward integration) seem to be applicable in this context.

John Works for an Ice-Cream Manufacturer