A manufacturer of a well known brand of cosmetics offering buyback allowances to its retailers for its new line of lip color is an example of:

Question

Quizplus · Accepted Answer

The buyback allowances offered by the cosmetics manufacturer is a type of trade promotion, which is a marketing technique aimed at increasing demand for products within a particular supply chain or industry. This incentive encourages retailers to stock and promote the new lip color line, ultimately driving sales and increasing visibility for the brand.

A Manufacturer of a Well Known Brand of Cosmetics Offering