Multiple buying influence means that several people except top management share in making a purchase decision.
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Q33: Most purchasing managers use search engines as
Q34: A person who needs to purchase something
Q35: "Multiple buying influence" means that several people
Q36: Multiple-buying influence means that the buyer shares
Q37: Specialized search engines can help a business
Q39: The Internet is making even straight rebuys
Q40: A buying center is generally thought of
Q41: A business buyer who uses general purpose
Q42: A close buyer-seller relationship in a business
Q43: In business markets, buyer-seller relationships tend to
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