Match each item with the correct statement below.
-The pricing strategy that emphasizes benefits derived from a product in comparison to the price and quality levels of competing offerings is called _____.
A)breakeven analysis
B)tariffs
C)unfair-trade laws
D)incremental-cost pricing
E)profit maximization
F)demand
G)value pricing
H)monopoly
I)elasticity
J)marginal
K)fair-trade laws
L)yield management
M)oligopoly
N)cost-plus pricing
O)full-cost pricing
P)supply
Q)marginal analysis
R)target-return objectives
S)market-share objectives
T)pure competition

Question

Quizplus · Accepted Answer

Value pricing emphasizes the benefits derived from a product in comparison to the price and quality levels of competing offerings.

Answer: D
 Incremental-cost pricing involves setting a price based on the additional cost of producing one additional unit of a product.

Answer: O
 Full-cost pricing involves setting a price based on the total cost of producing a product, including both fixed and variable costs.

Answer: Q
 Marginal analysis involves examining the additional costs and benefits of producing one additional unit of a product.

Answer: R
 Target-return objectives involve setting a price that will provide a specific return on investment.

Answer: S
 Market-share objectives involve setting a price that will enable a company to gain a larger percentage of the market.

Answer: T
 Pure competition is a market structure in which there are many competing firms producing identical products, and prices are determined by supply and demand.

Match Each Item with the Correct Statement Below