Market size and growth rates in different countries can be influenced positively or negatively by
A)the ability of management to tailor a strategy to take into consideration differences among country markets.
B)which countries have the weakest foreign rivals.
C)competitive rivalry that is only moderate in some countries.
D)differing population sizes, cultures, income levels, infrastructure, and distribution networks among countries.
E)the large size of emerging markets such as Brazil, Russia, China, and India.

Question

Quizplus · Accepted Answer

The market size and growth rates in different countries are influenced by various factors such as population sizes, cultures, income levels, infrastructure, and distribution networks. These factors vary among different countries and can have a positive or negative impact on market size and growth rates. The ability of management to tailor a strategy to take into consideration country differences, weak foreign rivals, moderate competitive rivalry, and emerging markets can also impact market size and growth rates but to a lesser extent compared to the factors mentioned in option D. Therefore, option D is the best choice.

Market Size and Growth Rates in Different Countries Can Be