Solved

A Boutique Hotel Chain Provides Upscale Rooms and Superior Customer

Question 8

Multiple Choice

A boutique hotel chain provides upscale rooms and superior customer service at value prices. What strategy is the hotelier using to gain competitive advantage?


A) a low-cost provider strategy
B) a broad differentiation strategy
C) a focused low-cost strategy
D) a focused differentiation strategy
E) a best-cost provider strategy

Correct Answer:

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