Corporate strategy for a diversified or multibusiness enterprise
A)is orchestrated by mid-level managers and focuses on how to create a competitive advantage in each specific line of business the total enterprise is in.
B)concerns how best to allocate resources across the departments of each line of business the company is in.
C)is orchestrated by senior corporate executives and centers around the kinds of initiatives the company uses to establish business positions in different industries.
D)deals chiefly with what the strategic intent of each of its business units should be.
E)involves how functional strategies should be aligned with business strategies in each of the various lines of business the company is in.

Question

Quizplus · Accepted Answer

Corporate strategy for a diversified or multibusiness enterprise is mainly focused on how the company can establish business positions in different industries, and is usually orchestrated by senior corporate executives. The strategy involves making decisions about what lines of business to be in, how to allocate resources across them, and how to create synergies between them. Functional strategies and initiatives for each business unit are then aligned with this overall corporate strategy. Therefore, option C is the best choice. Options A, B, D, and E are not incorrect, but they do not encompass the full scope of corporate strategy for a diversified enterprise.

Corporate Strategy for a Diversified or Multibusiness Enterprise