Ebusinesses use infomediaries that report on web activity because:
A) it is very difficult to internally collect and analyze metric data.
B) the service is free.
C) the information provided extends beyond internal information and includes industry comparisons.
D) the internet has changed the landscape in which privacy must be protected.
E) all of the above

Question

Quizplus · Accepted Answer

Infomediaries provide industry comparisons and external information that may not be available internally, which can be valuable for a business's decision-making processes. While it may be difficult to collect and analyze metric data internally, this is not the only reason businesses use infomediaries. Additionally, the service may not always be free and privacy concerns are not directly related to the use of infomediaries.

Ebusinesses Use Infomediaries That Report on Web Activity Because