Quality can be defined on two dimensions,_____________ and _______________ quality.

Question

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Quality can be defined on two dimensions: market perceived quality and performance quality. Market perceived quality refers to how customers perceive the quality of a product or service, often influenced by branding, advertising, and other factors. Performance quality refers to the actual technical performance of the product or service. These two dimensions are important because a product or service may be perceived as high quality by customers, but if it does not actually perform well, it will not be successful in the long run.

Quality Can Be Defined on Two Dimensions,_____________ and _______________ Quality

Quality Can Be Defined on Two Dimensions,_ and ___ Quality