Corporations with multiple foreign operations that act very independently of one another are following a multidomestic strategy.

Question

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A firm whose emphasis is on differentiating its product and service offerings to adapt to local markets follows a multidomestic strategy. Decisions evolving from a multidomestic strategy tend to be decentralized to permit the firm to tailor its products and respond rapidly to changes in demand.

Corporations with Multiple Foreign Operations That Act Very Independently of One