Executives must be careful to avoid spending so much time and effort tracking the actions of ___________ that they ignore ____________.
A)competitors; customers
B)customers; competitors
C)existing customers; existing competitors
D)traditional competitors; new competitors

Question

Quizplus · Accepted Answer

A word of caution: Executives must be careful to avoid spending so much time and effort tracking the actions of traditional competitors that they ignore new competitors. Further, broad environmental changes and events may have a dramatic impact on company viability.

Executives Must Be Careful to Avoid Spending So Much Time