With its go anywhere for $69 ad campaign,Greyhound shows how inexpensively one can travel especially when compared to the cost of flying.Greyhound is using positioning by:

Name: With its go anywhere for $69 ad campaign,Greyhound shows how inexpensively one can travel especially when compared to the cost of flying.Greyhound is using positioning by:
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Greyhound is using positioning by product category, emphasizing its cost advantage over another category (flying) to highlight its value proposition.

With Its Go Anywhere for $69 Ad Campaign,Greyhound Shows How