Which of the following is NOT an example of a base for implementing a positioning strategy?
A) Distribution intensity
B) Brand name
C) Usage situation
D) Product category
Correct Answer:
Verified
Q27: The first step in the development of
Q28: New Balance,which advertises that their shoes are
Q29: Multiattribute models are used to guage consumer
Q30: Which of the following is NOT one
Q31: A _ positioning strategy is possible when
Q33: DC shoes emphasized the fact that their
Q34: With end benefit positioning,marketers make a direct
Q35: Apple Computers positioned itself as user friendly
Q36: A(n)_ positioning strategy occurs where the individual
Q37: Gatorade's new G Series moved the brand
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