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The Advertising Standards Canada Guidelines Do Not Cover Product Evaluations

Question 6

Multiple Choice

The Advertising Standards Canada guidelines do not cover product evaluations and reviews found on the Internet because:


A) the Internet is too new a medium to be included in guidelines crafted twenty years ago.
B) product reviews on websites and blogs are not considered advertising.
C) the guidelines make certain concessions for more innovative media types.
D) there have not yet been any complaints against this type of communication.

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