Procter & Gamble's website,Vocalpoint,provides moms access to information,products,and samples and is a forum for feedback on new ideas and products.It was established to achieve the objective of:
A) creating business-to-business opportunities.
B) generating on-line sales.
C) facilitating interaction.
D) disseminating information.

Question

Quizplus · Accepted Answer

Vocalpoint was established to facilitate interaction, specifically between Procter & Gamble and moms who can provide feedback on new ideas and products. The website provides a forum for this interaction, as well as access to information, products, and samples. It is not primarily focused on creating business-to-business opportunities or generating online sales, although these may be secondary objectives. Disseminating information is also a secondary objective, as the website provides information as part of its interaction with moms.

Procter & Gamble's Website,Vocalpoint,provides Moms Access to Information,products,and Samples and Is