A press conference called by the Maritime Museum of the Atlantic informed the public of the need for major repairs to prevent water damage to the museum's collection of primitive paintings.During the conference,the museum representative announced that each family in Halifax County and the neighbouring counties could expect to receive a donation envelope in the mail within the next few days.This is an example of the combining of direct marketing with:

Question

Quizplus · Accepted Answer

The announcement made at the press conference is an example of public relations, as it is aimed at informing and engaging the public about a specific cause or issue. The distribution of donation envelopes via direct mail is a tactic of direct marketing, which aims to solicit donations or purchases directly from consumers. Therefore, the combining of direct marketing with public relations is evident in this scenario.

A Press Conference Called by the Maritime Museum of the Atlantic