Disney World advertises itself as a vacation spot throughout the year,but it advertises more heavily during the summer months and during the Christmas season when most people are vacationing.This is an example of _____ scheduling.
A) flighting
B) geographical weighting
C) continuity
D) pulsing
Correct Answer:
Verified
Q48: When advertising scheduling involves constant advertising with
Q49: Chrysler would probably wish to pursue a
Q50: _ is the employment of periods of
Q51: It is generally felt that consumers should
Q52: Which of the following is NOT an
Q54: Which of the following media strategies is
Q55: For which of the following products is
Q56: To calculate gross ratings points (GRPs),you will
Q57: A company with a substantial advertising budget
Q58: A company has a limited promotional budget.The
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents