Marketing ethics include having concern for consumer health and safety issues.

Question

Quizplus · Accepted Answer

Marketing ethics involves many principles, including honesty, transparency, and fairness. One crucial aspect of marketing ethics is having a concern for consumer health and safety issues. Companies should ensure that their products are safe for consumers to use, and they should not mislead them regarding the health benefits of their products. Moreover, companies must adhere to industry standards and regulations to guarantee that their products comply with safety guidelines. Failing to have an adequate concern for consumer health and safety issues can result in poor business results, consumer mistrust, and legal consequences.

Marketing Ethics Include Having Concern for Consumer Health and Safety