Marketing professionals use statistical and data-mining tools to better understand consumer buying behaviors and make decision regarding target marketing.

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Marketing professionals work extensively with technology in many ways.They use statistical and data-mining tools to better understand consumer buying behaviors and make decisions regarding target marketing.They often interface with supply chain management (SCM)and customer relationship management (CRM)systems to enable the company to integrate and capitalize on its vast chain of suppliers and customers.

Marketing Professionals Use Statistical and Data-Mining Tools to Better Understand