Which of the following firms is least likely being consistent with the marketing concept?
A) A firm focused on marketing more than selling.
B) A firm focused on generating profitable sales over the long run.
C) A firm whose marketing managers work closely with the production function.
D) A firm focused on satisfying its customers better than the competition does.
E) A firm whose top marketing executive is the sales manager.
Correct Answer:
Verified
Q41: Which of the following is the best
Q42: Sales should work closely with production because
A)today's
Q43: Regarding the goals of an organization:
A)Sales goals
Q44: Which of the following is an accurate
Q45: A plan of action chosen to reach
Q47: In the sales orientation stage,
A)the marketing concept
Q48: With regard to the evolution of selling:
Q49: All of the following are reasons why
Q50: To effectively influence the customer's buying decisions,a
Q51: Toward the end of the 19th century,most
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