If management will conduct a detailed marketing cost analysis,then there is no need to make a volume analysis.

Question

Quizplus · Accepted Answer

Volume analysis and marketing cost analysis are two different types of analyses. While volume analysis assesses the quantity of products that can be sold at a given price, marketing cost analysis measures the costs associated with promoting and advertising a product. Therefore, a detailed marketing cost analysis alone cannot replace the need for volume analysis in determining pricing strategies and sales projections.

If Management Will Conduct a Detailed Marketing Cost Analysis,then There