When the CEO of General Electric appointed the company's first VP of Corporate Citizenship, he was demonstrating:

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The appointment of a VP of Corporate Citizenship shows an attempt to balance economic, legal and social responsibilities, which is a key aspect of the concept of corporate social responsibility (CSR). This decision indicates that the CEO is taking into account the impact of the company's activities on society and demonstrates a willingness to integrate social and environmental concerns into business strategy. It is not necessarily an example of enlightened self-interest, as this would imply that the decision was motivated solely by the desire for long-term profitability. It is also not an example of the iron law of responsibility, which suggests that companies must prioritize their economic responsibilities above all else. While the appointment may benefit stockholders in the long run, this is not the primary motivation driving the decision.

When the CEO of General Electric Appointed the Company's First