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A Clothing Manufacturer Has Been Very Successful in the Marketplace

Question 107

Multiple Choice

A clothing manufacturer has been very successful in the marketplace because one of its designers has a keen ability to determine what styles young people will want to wear over the next year or two.The designer's ability to understand the fashion preferences of young customers is highly valuable because clothing tastes change quickly and manufacturing too much unwanted product can put the company out of business.In terms of power,this designer has organizational power mainly because she:


A) copes with uncertainty through forecasting.
B) has plenty of coercive power.
C) has plenty of referent power.
D) leverages power through an all-channel information flow rather than the wheel formation.
E) copes with uncertainty through absorption.

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