Which of the following are generic strategy options for competing in foreign markets?
A) Maintaining a national (one-country) production base and exporting goods to foreign markets
B) Global strategies keyed either to low-cost or differentiation
C) Franchising and licensing strategies
D) A multicountry strategy (where a company pursues a custom-tailored country-by-country approach in accordance with local competitive conditions and buyer tastes and preferences)
E) All of these
Correct Answer:
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