SWOT analysis is a powerful tool for
A) gauging whether a company has a cost competitive value chain.
B) sizing up a company's resource capabilities and deficiencies, its market opportunities, and the external threats to its future well-being.
C) evaluating whether a company is in the most appropriate strategic group.
D) determining a company's competitive strength vis-à-vis close rivals.
E) identifying the market segments in which a company is strongly positioned and weakly positioned.

Question

Quizplus · Accepted Answer

SWOT analysis is designed to evaluate a company's strengths (resources and capabilities), weaknesses (deficiencies and vulnerabilities), opportunities (market potential), and threats (external factors that could negatively impact the company's future). These factors are critical in understanding a company's position in the market and formulating an effective strategy for success.

SWOT Analysis Is a Powerful Tool for